Posted inFeature Story

How To Think About Your Personal Brand As A Jazz Musician, And Why It Matters

In the mid-1970s, baseball legend Joe DiMaggio became the spokesman for the coffee maker Mr. Coffee. On the day of one of their commercial shoots, the producers of the Mr. Coffee commercial asked DiMaggio to wear a shirt displaying their logo. The baseball legend refused, insisting on wearing his own clothes instead… [ read more ]

Leave a Reply

Generated by Feedzy